COMPANY PROFILE
Hilltop Ventures Inc. has been engaged in selling corn- based products at very affordable prices since 1992.
In the Philippines, apart from rice, corn is one of the most important food crops. Corn can be cooked and eaten in many ways. Traditional Filipino corn lovers prefer to munch and nib steamed corn on the cob flavored with just salt and butter. Some enjoy it in a coal-roasted way. New generation corn addicts wish to enjoy its luscious taste not in a messy way but in shredded form and place in a cup flavored with non-fat butter and special cheese flavoring. With the entry of Japanese and Taiwanese corn in the Philippine market, our local varieties which we usually called “Batangas corn” found a stiff competition.
In addition to being sweet and satisfying taste, there are many health benefits from kingcorn. Kingcorn is rich in nutrients like Thiamin (vitamin B1) which is used in the metabolism of carbohydrates; Pantothenic Acid (Vitamin B5) which helps with physiological functions, Folate which helps the generation of new cells – especially important before and during pregnancy and Vitamin C which fights against diseases. Furthermore, Kingcorn is a good source of Fiber. One cup of corn provides 18.4% of the daily recommendation of fiber. Its high fiber content is one of the biggest benefits of corn. Fiber has been shown to help lower cholesterol levels and help reduce the risk of colon cancer. Fiber is also useful in helping to lower blood sugar levels in diabetics.
The company is concentrated in catering to corn-lovers of different lifestyles and various age groups and in transforming the product to its full potential at very affordable prices within the reach of every consumer and to keep up with the demands and various competitions. Hilltop Ventures is geared on quality improvements and merchandising the Kingcorn using quality packaging materials.
Presently, Kingcorn has gained tremendous acceptance from consumers. The company has expanded its outlets to thirty-three (33) outlets in Metro Manila, Bacolod, Iloilo, Baguio and Cagayan De Oro, twenty-three (23) of which are at popular SM Malls, and continuous to expand thru franchising. Kingcorn was recently conferred the 2008 Asia-Pacific Excellence Award (APEA) as “Top Nutritional Corn-Based Snack” by the Asia-Pacific Awards Council and the Consumers Quality Award (CQA) by the National Consumers Affairs Foundation (NCAF) due to its quality products preparation and popular consumers acceptance.
